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Why by2coffee?

posted Jul 11, 2010, 3:34 PM by Vivek Shivaprabhu   [ updated Jul 11, 2010, 10:52 PM ]
It would be an interesting thing to tell you folks as to how we arrived at this name ‘by2coffeefilms’ !! Those were the days when we were seriously contemplating to start our own production unit. Bharath and some of our friends were on a trip to Coorg. It so happened that they were discussing about this over a table sipping hot coffee of course they were sharing coffee as any friends’ group would do!!....and this title ‘by2coffee’ struck to the minds of Bharath, Irfan and Ashwini after a lot of deliberation!! We stuck to the name coz of few reasons actually…one it was unique, two it brought the sense of camaraderie with it! And most importantly, as an analogy, if ‘coffee’ represented a ‘longer’ version of the film, we thought ‘by2coffee’ would in a way, signify a ‘shorter’ version of the film and yet retaining all the essential qualities of a movie when it comes to the creative process involved, providing entertainment and conveying a message.

- Guru